What a visual concept adds
A visual concept gives Solvra a creative direction for the look and feel of campaign materials. It can define mood, lighting, composition, colors, product framing, atmosphere, and visual storytelling. When marketing assets are generated from a concept, they are more likely to look like part of the same campaign family.
Select the concept
Open the concept library or the relevant brand dashboard and choose the visual concept you want to use. Review the image, concept title, description, and any structured notes before using it as the source for new assets.
Generate channel-specific assets
After selecting the concept, choose the marketing channel or asset type. Solvra can adapt the concept into social creatives, banners, landing page visuals, ad directions, or other creative outputs. Add a custom prompt if you need a specific variation, such as a cleaner layout, warmer lighting, product close-up, or more premium mood.
Maintain visual consistency
Use the same concept for related assets in the same campaign. This helps the campaign feel intentional and recognizable across touchpoints.